About FIG Marketing
In 1976, Dr. William H. Cain was active in his
profession of counseling psychology and was teaching>at a local university. A friend who owned
a securities and insurance agency needed to motivate his sales
force and thought Cain could help. Cain conducted several
seminars for the sales force, including “Psychology of Sales”
and “Dress for Success.” When asked about this experience Cain
said, “I always knew that salespeople needed motivation; it
became so apparent how crucial it is to success.”
Drawn into the financial services industry, Cain
eventually opened an agency of his own. He grew from an MGA
concentrating on Medicare supplements and health products to
Financial Independence Group, Inc., a small, national
marketing company.
To get to the next level, it would take vision
and a very big step. In 1997, Bo Johnson was hired as Chief
Marketing Officer. Cain, with his experience, and Johnson,
with his energy and vision, skyrocketed FIG from a small
company to one of the best and most recognized marketing
companies in the country.
For over 30 years, FIG has maintained the same
philosophy, but we now offer more services. Working in 49
states allows FIG the advantage of connecting with advisors in
every market. We believe in strong personal relationships and
understand that advisors want to remain independent without
feeling isolated.
At FIG, an advisor has a team of specialized
marketers to contact, as well as a support staff available to
answer any question and to follow up on the advisor’s
business. This is very apparent with our App Wash® program
that is designed to take an advisor’s business to the next
level. Imagine being able to turn in an application for a
client and then not worrying about that application again
until you are paid. We do the rest.
FIG knows products are not the key anymore. Why?
Because every marketing company has the same products, but not
everyone can offer the same superior services. Johnson
explains, “We do everything possible to be a true partner.
Saying you will partner with an agent is easy; what is
unfortunate is that most marketing companies do not actually
get around to doing it.”
The objective for FIG has been the same since the
beginning: under promise and over-deliver. Regarding success
Johnson said, “We measure our success by the success of each
independent agent. When they are successful, we are
successful.” Call FIG on your next case, and put us to the
test!
Financial Independence Group, Inc. - West
Region
FIG’s continued commitment to superior customer
service took another step forward with the opening of our
Scottsdale, Arizona location in
September of 2006. FIG West was founded on the very same
objectives and philosophies that have made FIG the industry
standard for over 30 years. The addition of FIG West is yet
another sign of FIG’s dedication to our agents all across the
country.
Annuities
FIG’s
Annuity Division is responsible for recruiting and retaining
independent advisors on a daily basis. Outstanding service and
impeccable support are two fundamental values on which we
secure our foundation. Each Annuity Marketing Consultant makes
it their top priority to provide every advisor with effective
case construction, stimulating sales ideas, up to date market
analysis, and a partner that advisors can rely on to help grow
their business. If working with the best “A“rated carriers and
experienced consultants is what you’ve been looking for, you
owe it to your business to give us a call.